Attentional Contrast During Sequential Judgments: A Source of the Number-Of-Levels Effect

AuthID
P-003-XEV
3
Author(s)
Document Type
Article
Year published
2008
Published
in JOURNAL OF MARKETING RESEARCH, ISSN: 0022-2437
Volume: 45, Issue: 4, Pages: 437-449 (13)
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Publication Identifiers
Scopus: 2-s2.0-49949116720
Wos: WOS:000258262900005
Source Identifiers
ISSN: 0022-2437
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