The Word-Of-Mouth Phenomenon in the Social Media Era

AuthID
 P-009-V6E
1
Author(s)
Document Type
Article
Year published
2014
Published
in INTERNATIONAL JOURNAL OF MARKET RESEARCH, ISSN: 1470-7853
Volume: 56, Issue: 5, Pages: 631-654 (24)
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Wos®
Scopus®
Crossref®9
Google Scholar®
Publication Identifiers
Scopus: 2-s2.0-84907287951
Wos: WOS:000342187600006
Source Identifiers
ISSN: 1470-7853
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