Customer Loyalty Through Social Networks: Lessons from Zara Facebook

AuthID
 P-00A-0ZZ
2
Author(s)
Gamboa, AM
·
Document Type
Article
Year published
2014
Published
in BUSINESS HORIZONS, ISSN: 0007-6813
Volume: 57, Issue: 6, Pages: 709-717 (9)
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Scopus®
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Publication Identifiers
SCOPUS: 2-s2.0-84922477656
Wos: WOS:000345473100004
Source Identifiers
ISSN: 0007-6813
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