Neural Correlates of the Emotional and Symbolic Content of Brands: A Neuroimaging Study

AuthID
 P-00J-18A
4
Author(s)
Moutinho, L
·
Seixas, D
·
Brandão, S
Document Type
Article
Year published
2012
Published
in Journal of Customer Behaviour - J. Cust. Behav., ISSN: 1475-3928
Volume: 11, Issue: 1, Pages: 69-93
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ISSN: 1475-3928
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