Diffusion Patterns in Loyalty Programs

AuthID
 P-00K-WD0
4
Author(s)
Pimpão, P
·
Zorrinho, C
Document Type
Book Chapter
Year published
2016
Published
in Advances in Culture, Tourism and Hospitality Research, ISSN: 1871-3173
Volume: 12, Pages: 115-126
Indexing
Scopus®
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Google Scholar®
Publication Identifiers
SCOPUS: 2-s2.0-84988000718
Source Identifiers
ISSN: 1871-3173
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