Perceptual and Behavioural Dimensions: Measuring Brand Equity Consumer Based

AuthID
 P-00M-7X9
2
Author(s)
Document Type
Article
Year published
2016
Published
in JOURNAL OF FASHION MARKETING AND MANAGEMENT, ISSN: 1361-2026
Volume: 20, Issue: 4, Pages: 507-519 (13)
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Wos®
Scopus®
Crossref®10
Google Scholar®
Publication Identifiers
SCOPUS: 2-s2.0-84989938347
Wos: WOS:000387174000009
Source Identifiers
ISSN: 1361-2026
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