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Do Glamour, Self-Sexualisation and Scopophilia Influence Celebrity Endorsement?
AuthID
P-00N-X0P
2
Author(s)
Carvalho, CP
·
Azevedo, A
Document Type
Article
Year published
2018
Published
in
EUROMED JOURNAL OF BUSINESS,
ISSN: 1450-2194
Volume: 13, Issue: 1, Pages: 86-101 (16)
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Wos
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Scopus
®
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Google Scholar
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Publication Identifiers
DOI
:
10.1108/emjb-01-2017-0003
Scopus
: 2-s2.0-85045477193
Wos
: WOS:000430137100006
Source Identifiers
ISSN
: 1450-2194
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