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Understanding the Use of Virtual Reality in Marketing: A Text Mining-Based Review
AuthID
P-00P-VNQ
5
Author(s)
Loureiro, SMC
·
Guerreiro, J
·
Eloy, S
·
Langaro, D
·
Panchapakesan, P
Document Type
Review
Year published
2019
Published
in
JOURNAL OF BUSINESS RESEARCH,
ISSN: 0148-2963
Volume: 100, Pages: 514-530 (17)
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Wos
®
Scopus
®
Crossref
®
203
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®
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®
Metadata
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Publication Identifiers
DOI
:
10.1016/j.jbusres.2018.10.055
Handle
:
https://hdl.handle.net/10071/16949
SCOPUS
: 2-s2.0-85056242926
Wos
: WOS:000470942500047
Source Identifiers
ISSN
: 0148-2963
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