The Cultural Marketing in the Relational Management: A Preliminary Minho Cultural Approach

AuthID
P-00R-6ZC
3
Author(s)
1
Editor(s)
Soliman,KS
Document Type
Proceedings Paper
Year published
2019
Published
in EDUCATION EXCELLENCE AND INNOVATION MANAGEMENT THROUGH VISION 2020
Pages: 4780-4787 (8)
Conference
33Rd International-Business-Information-Management-Association Conference, Date: APR 10-11, 2019, Location: Granada, SPAIN, Sponsors: Int Business Informat Management Assoc
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Publication Identifiers
SCOPUS: 2-s2.0-85074100514
Wos: WOS:000503988807007
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