Luxury Brands and Social Media: Drivers and Outcomes of Consumer Engagement on Instagram

AuthID
P-00S-A3F
2
Author(s)
Oliveira, M
·
Document Type
Article
Year published
2022
Published
in JOURNAL OF STRATEGIC MARKETING, ISSN: 0965-254X
Volume: 30, Issue: 4, Pages: 389-407 (19)
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Publication Identifiers
Scopus: 2-s2.0-85087035306
Wos: WOS:000547581000001
Source Identifiers
ISSN: 0965-254X
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