From the 4 Ps to 5 Ps: Prompt, a New Element for the Marketing Mix: A Specific Analysis of the Coffee Market: The Portuguese Market

AuthID
 P-00W-76X
2
Author(s)
Faria, S
·
Document Type
Article
Year published
2021
Published
in Eurasian Studies in Business and Economics, ISSN: 2364-5067
Volume: 16, Issue: 2, Pages: 307-320
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Scopus®
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Publication Identifiers
Scopus: 2-s2.0-85125061378
Source Identifiers
ISSN: 2364-5067
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