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Patterns of New Service Development Processes in Banking
AuthID
P-00W-7JN
2
Author(s)
Martovoy A.
·
Mention A.
1
Editor(s)
Mohammad G. Nejad,D
Document Type
Article
Year published
2016
Published
in
International Journal of Bank Marketing,
ISSN: 0265-2323
Volume: 34, Issue: 1, Pages: 62-77 (15)
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Scopus
®
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®
10
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®
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Publication Identifiers
DOI
:
10.1108/ijbm-11-2014-0159
SCOPUS
: 2-s2.0-84954408468
Source Identifiers
ISSN
: 0265-2323
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