Can Customer Relationships Backfire? How Relationship Norms Shape Moral Obligation in Cancelation Behavior

AuthID
 P-00W-Y7E
6
Author(s)
Shuqair, S
·
Mattila, AS
·
Guerreiro, PD
·
So, KKF
Document Type
Article
Year published
2022
Published
in JOURNAL OF BUSINESS RESEARCH, ISSN: 0148-2963
Volume: 151, Pages: 463-472 (10)
Indexing
Wos®
Scopus®
Google Scholar®
Publication Identifiers
Scopus: 2-s2.0-85134520236
Wos: WOS:000855045400014
Source Identifiers
ISSN: 0148-2963
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