Competitor Orientation, Pricing Strategy, and Business Performance

AuthID
P-00X-5MH
3
Author(s)
Sampaio, CAF
·
Hernández Mogollón, JM
Document Type
Book Chapter
Year published
2020
Published
in Handbook of Research on Driving Industrial Competitiveness With Innovative Design Principles, ISSN: 2327-3429
Pages: 115-128
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Publication Identifiers
Scopus: 2-s2.0-85136989623
Source Identifiers
ISSN: 2327-3429
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