The Hidden Value of Brand Communities for Strategic Communication: A Qualitative Study of Motorcycle Companies in Portugal

AuthID
 P-00X-HDY
4
Author(s)
Pinto, D
·
Pessoa, R
Document Type
Article
Year published
2022
Published
in INTERNATIONAL JOURNAL OF STRATEGIC COMMUNICATION, ISSN: 1553-118X
Volume: 16, Issue: 5, Pages: 722-741 (20)
Indexing
Wos®
Scopus®
Crossref®
Google Scholar®
Publication Identifiers
SCOPUS: 2-s2.0-85141398360
Wos: WOS:000989993700003
Source Identifiers
ISSN: 1553-118X
Export Publication Metadata
Marked List
 Add to Marked List
Info
At this moment we don't have any links to full text documens.

A place for researchers and their institutions

Useful Links

Get Help

© 2024 CRACS & Inesc TEC - All Rights Reserved Privacy Policy | Terms of Service