Communicating the Value of Fan Identity in the Sport Industry: Commentary on Consumer Neuroscience Possible Research Ideas

AuthID
P-00X-PYC
1
Author(s)
Document Type
Article
Year published
2022
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in INTERNATIONAL JOURNAL OF SPORT COMMUNICATION, ISSN: 1936-3915
Volume: 15, Issue: 4, Pages: 293-297 (5)
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Scopus: 2-s2.0-85145487870
Wos: WOS:000926407500003
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ISSN: 1936-3915
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