Re-Thinking the Relationship Between Store Brand Attitude and Store Brand Loyalty: A Simultaneous Approach

AuthID
P-00X-SN3
2
Author(s)
Rubio N.
Document Type
Article
Year published
2010
Published
in International Review of Retail, Distribution and Consumer Research, ISSN: 09593969
Volume: 20, Issue: 5, Pages: 515-534 (19)
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Publication Identifiers
Scopus: 2-s2.0-78649550173
Source Identifiers
ISSN: 09593969
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