The Influence of Branding and Communication on the Perception of Value: a Study from the Perspective of Medical Tourism Services

AuthID
 P-00Y-BX6
2
Author(s)
Alves, GM
Document Type
Article
Year published
2023
Published
in International Journal of Services and Operations Management, ISSN: 1744-2370
Volume: 44, Issue: 3, Pages: 355-367
Indexing
Scopus®
Google Scholar®
Publication Identifiers
Scopus: 2-s2.0-85153845413
Source Identifiers
ISSN: 1744-2370
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