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A Systematic Bibliometric Literature Review on Data Science in Marketing
AuthID
P-00Y-N72
1
Author(s)
Rosário, AT
Document Type
Book Chapter
Year published
2023
Published
in
Enhancing Business Communications and Collaboration Through Data Science Applications,
ISSN: 2327-3275
Pages: 27-59
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Publication Identifiers
DOI
:
10.4018/978-1-6684-6786-2.ch003
Scopus
: 2-s2.0-85162922936
Source Identifiers
ISSN
: 2327-3275
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