Publications

AuthID
P-00Z-5BC

Author(s)

Rodrigues, C

Oda, T

Document Type

Article

Year published

2024

Published

in JOURNAL OF BRAND MANAGEMENT, ISSN: 1350-231X

Volume: 31, Issue: 3, Pages: 293-309 (17)

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Wos^®

Crossref^®

Unpaywall^®

Google Scholar^®

Publication Identifiers

DOI: 10.1057/s41262-023-00342-9

Unpaywall: 10.1057/s41262-023-00342-9

Wos: WOS:001083807700001

Source Identifiers

ISSN: 1350-231X

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