The Influence of Football Celebrity Endorsements on the Attention Paid to Advertising: Eye Tracker Research Related to Amateur Online Poker Players in Portugal

AuthID
P-00Z-G4E
3
Author(s)
Mañas Viniegra, L
·
Núñez Gómez, P
Document Type
Article in Press
Year published
2023
Published
in SOCCER & SOCIETY, ISSN: 1466-0970
Pages: 1-21 (21)
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Publication Identifiers
Scopus: 2-s2.0-85178017437
Wos: WOS:001107345300001
Source Identifiers
ISSN: 1466-0970
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