Should Private-Label Supply Manufacturers Invest in Digital Strategies? A Study on Portuguese Manufacturers

AuthID
 P-00Z-V55
3
Author(s)
Veiga, FC
·
Document Type
Article in Press
Year published
2024
Published
in JOURNAL OF STRATEGIC MARKETING, ISSN: 0965-254X
Indexing
Wos®
Scopus®
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Publication Identifiers
SCOPUS: 2-s2.0-85183013883
Wos: WOS:001147075900001
Source Identifiers
ISSN: 0965-254X
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