in BRINGING THE SOUL BACK TO MARKETING, AMS WORLD MARKETING CONGRESS 2023 in Developments in Marketing Science, ISSN: 2363-6173
Volume: Part F2435, Pages: 121-131 (11)
Conference
World Marketing Congress of the Academy-Of-Marketing-Science (Ams) - Bringing the Soul Back to Marketing, Date: JUL 11-14, 2023, Location: Canterbury, ENGLAND
