Publications

AuthID
P-014-2V6

Author(s)

dos Santos, JR

de bem Machado, A

Sacavém, A

Document Type

Book Chapter

Year published

2024

Published

in Data-Driven Marketing for Strategic Success, ISSN: 2327-5502

Pages: 73-100 (27)

Indexing

Scopus^®

Crossref^®

Google Scholar^®

Publication Identifiers

DOI: 10.4018/979-8-3693-3455-3.ch003

Scopus: 2-s2.0-85203395843

Source Identifiers

ISSN: 2327-5502

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