Exploring the Intersection Between Data-Driven Marketing and Economics: A Bibliometric Review as a Methodological Solution

AuthID
 P-014-2V6
5
Author(s)
dos Santos, JR
·
de bem Machado, A
·
Sacavém, A
·
Document Type
Book Chapter
Year published
2024
Published
in Data-Driven Marketing for Strategic Success, ISSN: 2327-5502
Pages: 73-100 (27)
Indexing
Scopus®
Crossref®
Google Scholar®
Publication Identifiers
SCOPUS: 2-s2.0-85203395843
Source Identifiers
ISSN: 2327-5502
Export Publication Metadata
Marked List
 Add to Marked List
Info
At this moment we don't have any links to full text documens.

A place for researchers and their institutions

Useful Links

Get Help

© 2024 CRACS & Inesc TEC - All Rights Reserved Privacy Policy | Terms of Service