Brand Attachment and Agile Marketing: Responses to the (Post-)Pandemic Context in the Sports Fashion Context

AuthID
 P-015-M50
5
Author(s)
Reis R.
·
Catarino A.P.
·
Sousa B.B.
·
Santos V.
Document Type
Book Chapter
Year published
2022
Published
in Promoting Organizational Performance Through 5G and Agile Marketing
Pages: 42-54 (12)
Indexing
Scopus®
Google Scholar®
Publication Identifiers
SCOPUS: 2-s2.0-85148715705
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