When Sponsorship Causes Anger: Understanding Negative Fan Reactions to Postings on Sports Clubs’ Online Social Media Channels

AuthID
 P-015-PSF
3
Author(s)
Weimar D.
·
Holthoff L.C.
·
Document Type
Article
Year published
2022
Published
in European Sport Management Quarterly, ISSN: 16184742
Volume: 22, Issue: 3, Pages: 335-357 (22)
Indexing
Scopus®
Crossref®15
Google Scholar®
Publication Identifiers
Scopus: 2-s2.0-85087568934
Source Identifiers
ISSN: 16184742
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