Selling Digital Services Abroad: How do Extrinsic Attributes Influence Foreign Consumers’ Purchase Intentions?

AuthID
P-016-2YT
5
Author(s)
Vendrell-Herrero, F
·
Collinson, S
·
Parry, G
·
Bustinza, OF
Document Type
Article
Year published
2018
Published
in International Business Review, ISSN: 0969-5931
Volume: 27, Issue: 1, Pages: 173-185
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ISSN: 0969-5931
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