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Marketing Management in Retail Customer Satisfaction
AuthID
P-016-BTG
1
Author(s)
Rosário, AT
Document Type
Book Chapter
Year published
2023
Published
in
Advances in Marketing, Customer Relationship Management, and E-Services - Management and Marketing for Improved Retail Competitiveness and Performance,
ISSN: 2327-5502
Pages: 1-24
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Publication Identifiers
DOI
:
10.4018/978-1-6684-8574-3.ch001
Source Identifiers
ISSN
: 2327-5502
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