Rogério Silva Portanova
AuthID: R-000-RGE
1
TITLE: Augmented Reality in Omnichannel Marketing: A Systematic Review in the Retail Sector
AUTHORS: Fábio Gomes; Ivo Pereira; Susana Nicola; Rogério Silva; Alberto Pereira; Ana Maria Madureira ;
PUBLISHED: 2024, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2023 in Smart Innovation, Systems and Technologies, VOLUME: 386
AUTHORS: Fábio Gomes; Ivo Pereira; Susana Nicola; Rogério Silva; Alberto Pereira; Ana Maria Madureira ;
PUBLISHED: 2024, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2023 in Smart Innovation, Systems and Technologies, VOLUME: 386
2
TITLE: Exploring Virtual Reality in Omnichannel Marketing: A Systematic Review
AUTHORS: Rogério Silva; Ivo Pereira; Susana Nicola; Ana Maria Madureira ;
PUBLISHED: 2024, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2023 in Smart Innovation, Systems and Technologies, VOLUME: 386
AUTHORS: Rogério Silva; Ivo Pereira; Susana Nicola; Ana Maria Madureira ;
PUBLISHED: 2024, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2023 in Smart Innovation, Systems and Technologies, VOLUME: 386