Vera Maria Portela de Herédia Lancastre Freitas Colaço
AuthID: R-000-S81
1
TITLE: Pro-environmental messages have more effect when they come from less familiar brands
AUTHORS: Heredia Colaco, Vera;
PUBLISHED: 2022, SOURCE: JOURNAL OF PRODUCT AND BRAND MANAGEMENT
AUTHORS: Heredia Colaco, Vera;
PUBLISHED: 2022, SOURCE: JOURNAL OF PRODUCT AND BRAND MANAGEMENT
INDEXED IN:
WOS
