Helena do Carmo Milagre Martins Gonçalves
AuthID: R-000-ZB9
21
TITLE: The Influence of Risks Perception on the Purchase of Ecological Personal Care Products
AUTHORS: Carolina Afonso; Diana Gavilan; Jesus Garcia Madariaga; Helena Goncalves;
PUBLISHED: 2016, SOURCE: INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA, VOLUME: 4, ISSUE: 7
AUTHORS: Carolina Afonso; Diana Gavilan; Jesus Garcia Madariaga; Helena Goncalves;
PUBLISHED: 2016, SOURCE: INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA, VOLUME: 4, ISSUE: 7
INDEXED IN: 
WOS
WOS22
TITLE: The Role of Qualitative Research in Current Digital Social Media: Issues and Aspects—An Introduction
AUTHORS: Helena Martins Gonçalves; Andrea Rey Martí; Norat Roig Tierno; Morgan P Miles;
PUBLISHED: 2016, SOURCE: Psychology and Marketing, VOLUME: 33, ISSUE: 12
AUTHORS: Helena Martins Gonçalves; Andrea Rey Martí; Norat Roig Tierno; Morgan P Miles;
PUBLISHED: 2016, SOURCE: Psychology and Marketing, VOLUME: 33, ISSUE: 12
INDEXED IN: 
Scopus
Scopus IN MY: 
ORCID
ORCID23
TITLE: The Role of Qualitative Research in Current Digital Social Media: Issues and Aspects—An Introduction
AUTHORS: Helena Martins Gonçalves; Andrea Rey‐Martí; Norat Roig‐Tierno; Morgan P Miles;
PUBLISHED: 2016, SOURCE: Psychology & Marketing, VOLUME: 33, ISSUE: 12
AUTHORS: Helena Martins Gonçalves; Andrea Rey‐Martí; Norat Roig‐Tierno; Morgan P Miles;
PUBLISHED: 2016, SOURCE: Psychology & Marketing, VOLUME: 33, ISSUE: 12
24
TITLE: WHAT MOTIVATES EWOM IN HOTEL INDUSTRY? CAUSALEXPLANATIONS FROM FSQCA
AUTHORS: Helena Martins Gonçalves; Graça Miranda Silva; Telma Gomes Martins;
PUBLISHED: 2016, SOURCE: Global marketing conference proceeding
AUTHORS: Helena Martins Gonçalves; Graça Miranda Silva; Telma Gomes Martins;
PUBLISHED: 2016, SOURCE: Global marketing conference proceeding
25
TITLE: Explaining consumer use of renewable energy: determinants and gender and age moderator effects
AUTHORS: Helena Martins Gonçalves; Adriana Viegas;
PUBLISHED: 2015, SOURCE: Journal of Global Scholars of Marketing Science, VOLUME: 25, ISSUE: 3
AUTHORS: Helena Martins Gonçalves; Adriana Viegas;
PUBLISHED: 2015, SOURCE: Journal of Global Scholars of Marketing Science, VOLUME: 25, ISSUE: 3
26
TITLE: Customer loyalty through social networks: Lessons from Zara Facebook
AUTHORS: Ana Margarida Gamboa; Helena Martins Goncalves;
PUBLISHED: 2014, SOURCE: BUSINESS HORIZONS, VOLUME: 57, ISSUE: 6
AUTHORS: Ana Margarida Gamboa; Helena Martins Goncalves;
PUBLISHED: 2014, SOURCE: BUSINESS HORIZONS, VOLUME: 57, ISSUE: 6
27
TITLE: Multi-group invariance in a third-order factorial model: Attribute satisfaction measurement Full Text
AUTHORS: Helena Milagre Martins Gonçalves;
PUBLISHED: 2013, SOURCE: Journal of Business Research, VOLUME: 66, ISSUE: 9
AUTHORS: Helena Milagre Martins Gonçalves;
PUBLISHED: 2013, SOURCE: Journal of Business Research, VOLUME: 66, ISSUE: 9
28
TITLE: Social value and organizational performance in non-profit social organizations: Social entrepreneurship, leadership, and socioeconomic context effects Full Text
AUTHORS: Augusto A Felício; Helena Martins Gonçalves; Vítor da Conceição Gonçalves;
PUBLISHED: 2013, SOURCE: Journal of Business Research, VOLUME: 66, ISSUE: 10
AUTHORS: Augusto A Felício; Helena Martins Gonçalves; Vítor da Conceição Gonçalves;
PUBLISHED: 2013, SOURCE: Journal of Business Research, VOLUME: 66, ISSUE: 10
29
TITLE: The customer satisfaction‐customer loyalty relationship. Reassessing customer and relational characteristics moderating effects
AUTHORS: Helena Martins Gonçalves; Patrícia Sampaio;
PUBLISHED: 2012, SOURCE: Management Decision, VOLUME: 50, ISSUE: 9
AUTHORS: Helena Martins Gonçalves; Patrícia Sampaio;
PUBLISHED: 2012, SOURCE: Management Decision, VOLUME: 50, ISSUE: 9
