Anabela Virgínia dos Santos Flores da Rocha
AuthID: R-001-FNP
1
TITLE: Handling Outliers in Panel Data Models: A Robust Approach
AUTHORS: Anabela Rocha; Cristina Miranda; Manuela Souto De Miranda;
PUBLISHED: 2024, SOURCE: WSEAS Transactions on Systems, VOLUME: 23
AUTHORS: Anabela Rocha; Cristina Miranda; Manuela Souto De Miranda;
PUBLISHED: 2024, SOURCE: WSEAS Transactions on Systems, VOLUME: 23
INDEXED IN: 
Scopus
Scopus2
TITLE: Guerrilla marketing on Facebook: A mixed-method study on the effects on brand image and content sharing intentions
AUTHORS: Belem Barbosa ; Rocha, Anabela; Pina, Leandro;
PUBLISHED: 2022, SOURCE: TOURISM & MANAGEMENT STUDIES, VOLUME: 18, ISSUE: 3
AUTHORS: Belem Barbosa ; Rocha, Anabela; Pina, Leandro;
PUBLISHED: 2022, SOURCE: TOURISM & MANAGEMENT STUDIES, VOLUME: 18, ISSUE: 3
3
TITLE: Consumer Behavior with Respect to the Promotional Actions at Point of Sale
AUTHORS: Sandra Filipe; Anabela Rocha; Diana Vilhena;
PUBLISHED: 2018, SOURCE: INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA, VOLUME: 6, ISSUE: 10
AUTHORS: Sandra Filipe; Anabela Rocha; Diana Vilhena;
PUBLISHED: 2018, SOURCE: INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA, VOLUME: 6, ISSUE: 10
INDEXED IN: 
WOS
WOS