Teresa Maria Gaspar Santos Guarda
AuthID: R-002-6TT
31
TITLE: Database Marketing Tools for SMEs
AUTHORS: Teresa Guarda; Maria Augusto; Carlos Silva; Joao Lourenco; Andrea Sousa; Aquilino Costa;
PUBLISHED: 2014, SOURCE: International Conference on Logistics Engineering, Management and Computer Science (LEMCS) in PROCEEDINGS OF THE INTERNATIONAL CONFERENCE ON LOGISTICS, ENGINEERING, MANAGEMENT AND COMPUTER SCIENCE, VOLUME: 101
AUTHORS: Teresa Guarda; Maria Augusto; Carlos Silva; Joao Lourenco; Andrea Sousa; Aquilino Costa;
PUBLISHED: 2014, SOURCE: International Conference on Logistics Engineering, Management and Computer Science (LEMCS) in PROCEEDINGS OF THE INTERNATIONAL CONFERENCE ON LOGISTICS, ENGINEERING, MANAGEMENT AND COMPUTER SCIENCE, VOLUME: 101
INDEXED IN: 
WOS
WOS32
TITLE: Competitive Advantage in e-Commerce: The Case of Database Marketing
AUTHORS: Teresa Guarda; Maria Augusto; Carlos Silva;
PUBLISHED: 2012, SOURCE: International Conference on Business, Economics, and Financial Sciences, Management (BEFM 2011) in BUSINESS, ECONOMICS, FINANCIAL SCIENCES, AND MANAGEMENT, VOLUME: 143
AUTHORS: Teresa Guarda; Maria Augusto; Carlos Silva;
PUBLISHED: 2012, SOURCE: International Conference on Business, Economics, and Financial Sciences, Management (BEFM 2011) in BUSINESS, ECONOMICS, FINANCIAL SCIENCES, AND MANAGEMENT, VOLUME: 143
33
TITLE: A Framework Proposal for Ontologies Usage in Marketing Databases
AUTHORS: Filipe Mota Pinto; Teresa Guarda; Pedro Gago;
PUBLISHED: 2011, SOURCE: 1st International Conference on Model and Data Engineering (MEDI 2011) in MODEL AND DATA ENGINEERING, VOLUME: 6918
AUTHORS: Filipe Mota Pinto; Teresa Guarda; Pedro Gago;
PUBLISHED: 2011, SOURCE: 1st International Conference on Model and Data Engineering (MEDI 2011) in MODEL AND DATA ENGINEERING, VOLUME: 6918
34
TITLE: KNOWLEDGE EXTRACTION GUIDED BY ONTOLOGIES Database Marketing Application
AUTHORS: Filipe Mota Pinto; Teresa Guarda;
PUBLISHED: 2011, SOURCE: 13th International Conference on Enterprise Information Systems (ICEIS 2011) in ICEIS 2011: PROCEEDINGS OF THE 13TH INTERNATIONAL CONFERENCE ON ENTERPRISE INFORMATION SYSTEMS, VOL 1
AUTHORS: Filipe Mota Pinto; Teresa Guarda;
PUBLISHED: 2011, SOURCE: 13th International Conference on Enterprise Information Systems (ICEIS 2011) in ICEIS 2011: PROCEEDINGS OF THE 13TH INTERNATIONAL CONFERENCE ON ENTERPRISE INFORMATION SYSTEMS, VOL 1
INDEXED IN: WOS
WOS35
TITLE: Database Marketing Supported by a Data Mining Process
AUTHORS: Filipe Mota Pinto; Teresa Guarda;
PUBLISHED: 2010, SOURCE: 3rd International Conference on Computational Intelligence and Industrial Application (PACIIA2010) in 2010 THE 3RD INTERNATIONAL CONFERENCE ON COMPUTATIONAL INTELLIGENCE AND INDUSTRIAL APPLICATION (PACIIA2010), VOL III
AUTHORS: Filipe Mota Pinto; Teresa Guarda;
PUBLISHED: 2010, SOURCE: 3rd International Conference on Computational Intelligence and Industrial Application (PACIIA2010) in 2010 THE 3RD INTERNATIONAL CONFERENCE ON COMPUTATIONAL INTELLIGENCE AND INDUSTRIAL APPLICATION (PACIIA2010), VOL III
INDEXED IN: WOS
WOS