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Leveraging Email Marketing: Using the Subject Line to Anticipate the Open Rate
AuthID
P-010-40J
3
Author(s)
Morais, P
·
Miguéis, VL
·
Pereira, I
Document Type
Article
Year published
2022
Published
in
Expert Syst. Appl.
Volume: 207, Pages: 117974
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/en/publications/view/1052690
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: journals/eswa/MoraisMP22
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