Brazilians’ Acceptance of Multi-Attribute Reverse Auction Model for B2C E-Commerce

AuthID
 P-018-ADN
4
Author(s)
Faria, S
·
Carvalho, JMS
·
Marques, RP
Document Type
Book Chapter
Year published
2025
Published
in Smart Innovation, Systems and Technologies - Marketing and Smart Technologies, ISSN: 2190-3018
Pages: 765-777
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ISSN: 2190-3018
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