1
TITLE: The Relevance and Pertinence of Creativity and Innovation in the Design of Creative Processes
AUTHORS: Vítor Tavares ; Manuel Sousa Pereira ; Sílvia Faria;
PUBLISHED: 2025, SOURCE: Springer Series in Design and Innovation, VOLUME: 49
INDEXED IN: Scopus CrossRef
2
TITLE: A EXPRESSÃO DRAMÁTICA NA FORÇA DE VENDAS
AUTHORS: Jorge Figueiredo; António Cardoso; Isabel Oliveira; Manuel Sousa Pereira ; Maria Nascimento;
PUBLISHED: 2024, SOURCE: Cultura and identity: perspectives in the human sciences
INDEXED IN: CrossRef
3
TITLE: Attachment Theory and Sense of Place for Visitors to Kazbegi National Park
AUTHORS: Cardoso, Antonio; Manuel Sousa Pereira ; Sousa, Bruno Barbosa; Poladashvili, Tamari; Faria, Silvia;
PUBLISHED: 2024, SOURCE: International Conference on Tourism, Technology and Systems (ICOTTS) in ADVANCES IN TOURISM, TECHNOLOGY AND SYSTEMS, VOL 1, ICOTTS 2023, VOLUME: 383
INDEXED IN: Scopus WOS CrossRef Unpaywall
IN MY: ORCID
4
TITLE: Brand Communication Management of Startups in Portugal
AUTHORS: Paula Oliveira; Paula Arriscado; Manuel Sousa Pereira ;
PUBLISHED: 2024, SOURCE: 19th European Conference on Innovation and Entrepreneurship, ECIE 2024 in Proceedings of the European Conference on Innovation and Entrepreneurship, ECIE, VOLUME: 19, ISSUE: 1
INDEXED IN: Scopus CrossRef
5
TITLE: Digital Culture, Knowledge, and Commitment to Digital Transformation and Its Impact on the Competitiveness of Portuguese Organizations
AUTHORS: Cardoso, Antonio; Manuel Sousa Pereira ; José Carlos Sá; Powell, Daryl John; Faria, Silvia; Magalhaes, Miguel;
PUBLISHED: 2024, SOURCE: ADMINISTRATIVE SCIENCES, VOLUME: 14, ISSUE: 1
INDEXED IN: Scopus WOS CrossRef
6
TITLE: From personalisation to satisfaction: New communication strategies in web marketing. New Communication Strategies in Web Marketing
AUTHORS: Jorge Figueiredo; Isabel Oliveira; Sérgio Silva; Margarida Pocinho; António Cardoso; Manuel Sousa Pereira ;
PUBLISHED: 2024, SOURCE: Connecting With Consumers Through Effective Personalization and Programmatic Advertising
INDEXED IN: Scopus CrossRef
7
TITLE: O NOVO ESPAÇO DO MARKETING DE VENDAS DIRETAS
AUTHORS: Jorge Figueiredo; António Cardoso; Isabel Oliveira; Manuel Sousa Pereira ; Maria Nascimento;
PUBLISHED: 2024, SOURCE: Cultura and identity: perspectives in the human sciences
INDEXED IN: CrossRef
8
TITLE: REDEFINING CONSUMER ENGAGEMENT: THE IMPACT OF AI AND MACHINE LEARNING ON MARKETING STRATEGIES IN TOURISM AND HOSPITALITY
AUTHORS: Maria Nascimento CUNHA; Manuel Sousa Pereira ; António CARDOSO; Jorge FIGUEIREDO; Isabel OLIVEIRA;
PUBLISHED: 2024, SOURCE: Geojournal of Tourism and Geosites, VOLUME: 53, ISSUE: 2
INDEXED IN: Scopus CrossRef Unpaywall
IN MY: ORCID
9
TITLE: REVOLUTIONIZING LUXURY: THE ROLE OF AI AND MACHINE LEARNING IN ENHANCING MARKETING STRATEGIES WITHIN THE TOURISM AND HOSPITALITY LUXURY SECTORS  Full Text
AUTHORS: Maria Nascimento Cunha; Manuel Sousa Pereira ; António Cardoso; Jorge Figueiredo; Isabel Oliveira;
PUBLISHED: 2024, SOURCE: Geojournal of Tourism and Geosites, VOLUME: 55, ISSUE: 3
INDEXED IN: Scopus CrossRef
IN MY: ORCID
10
TITLE: Screening the Digital Landscape: Generation Z Insights into Employee Perceptions of Social Media Use in the Workplace
AUTHORS: Maria Nascimento Cunha; Silvia Costa Pinto; Manuel Sousa Pereira ;
PUBLISHED: 2024, SOURCE: European Journal of Management Issues, VOLUME: 32, ISSUE: 1
INDEXED IN: CrossRef
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