Social Diffusion and Loyalty Programs: a Path to Succeed

AuthID
 P-00N-KSH
4
Author(s)
Zorrinho, JC
Document Type
Article
Year published
2018
Published
in INTERNATIONAL JOURNAL OF CONTEMPORARY HOSPITALITY MANAGEMENT, ISSN: 0959-6119
Volume: 30, Issue: 1, Pages: 475-494 (20)
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Publication Identifiers
Wos: WOS:000424495000022
Source Identifiers
ISSN: 0959-6119
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