in REGULATION AND BEST PRACTICES IN PUBLIC AND NONPROFIT MARKETING
Pages: 364-377 (14)
Conference
9Th International Congress of the International Association on Public and Nonprofit Marketing (Iapnm), Date: JUN 10-11, 2010, Location: Bucharest, ROMANIA, Sponsors: Natl Sch Polit Studies & Publ Adm, Fac Publ Adm