How do We Perceive Advertising? Antecedents of Attitudes on Advertising and Implications in Purchase Intentions

AuthID
 P-00R-7NR
3
Author(s)
Vieira, LH
·
Document Type
Article
Year published
2019
Published
in REVISTA MEDITERRANEA COMUNICACION-JOURNAL OF COMMUNICATION, ISSN: 1989-872X
Volume: 10, Issue: 1, Pages: 203-213 (11)
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Publication Identifiers
Wos: WOS:000492863900017
Source Identifiers
ISSN: 1989-872X
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