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Competitor Orientation, Pricing Strategy, and Business Performance
AuthID
P-00X-5MH
3
Author(s)
Sampaio, CAF
·
Rodrigues, RG
·
Hernández Mogollón, JM
Document Type
Book Chapter
Year published
2020
Published
in
Handbook of Research on Driving Industrial Competitiveness With Innovative Design Principles,
ISSN: 2327-3429
Pages: 115-128
Indexing
Scopus
®
Crossref
®
Google Scholar
®
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Publication Identifiers
DOI
:
10.4018/978-1-7998-3628-5.ch008
Scopus
: 2-s2.0-85136989623
Source Identifiers
ISSN
: 2327-3429
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