Impact of Social Media Involvement on Brand Co-Creation During Covid-19 Outbreak in the Tourism Industry

AuthID
 P-00Z-855
4
Author(s)
Rather, RA
·
Bilro, RG
·
Cain, L
Tipo de Documento
Book Chapter
Year published
2023
Publicado
in Brand Co-Creation Tourism Research: Contemporary Issues and Challenges
Páginas: 17-35 (18)
Indexing
Scopus®
Google Scholar®
Publication Identifiers
SCOPUS: 2-s2.0-85173813141
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