Digital Marketing and Social Media: Why Bother?

AuthID
P-00A-0ZY
Tipo de Documento
Article
Year published
2014
Publicado
in BUSINESS HORIZONS, ISSN: 0007-6813
Volume: 57, Número: 6, Páginas: 703-708 (6)
Indexing
Publication Identifiers
SCOPUS: 2-s2.0-84922374384
Wos: WOS:000345473100003
Source Identifiers
ISSN: 0007-6813
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