Applying Social Marketing to Healthcare: Challenges and Opportunities

AuthID
 P-00K-72N
2
Author(s)
Do Rosário Cabrita, M
·
Tipo de Documento
Book Chapter
Year published
2014
Publicado
in Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications
Volume: 2-4, Páginas: 957-971
Indexing
Scopus®
Google Scholar®
Publication Identifiers
SCOPUS: 2-s2.0-84958646177
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