The Impact of Senses on Brand Attitude: Inditex Case Study

AuthID
 P-00M-CB9
3
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Tipo de Documento
Article
Year published
2016
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in INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA, ISSN: 2182-9306
Volume: 4, Número: 7, Páginas: 67-84 (18)
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Wos: WOS:000391132700005
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ISSN: 2182-9306
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