Publicações

AuthID
P-00N-1KY

Author(s)

Tipo de Documento

Article

Year published

2017

Publicado

in JOURNAL OF GLOBAL SCHOLARS OF MARKETING SCIENCE, ISSN: 2163-9159

Volume: 27, Número: 4, Páginas: 319-339 (21)

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Wos^®

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Publication Identifiers

DOI: 10.1080/21639159.2017.1360147

Wos: WOS:000410817100006

Source Identifiers

ISSN: 2163-9159

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