Individual Cultural Values and Consumer's Choice of National Brands

AuthID
 P-00N-PCH
1
Author(s)
Document Type
Article
Year published
2016
Published
in Global Business and Economics Review, ISSN: 1097-4954
Volume: 18, Issue: 6, Pages: 642-655
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Scopus®
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Publication Identifiers
Scopus: 2-s2.0-84990032674
Source Identifiers
ISSN: 1097-4954
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