Exploring Users' Motivations to Participate in Viral Communication on Social Media

AuthID
 P-00P-YFH
3
Author(s)
Document Type
Article
Year published
2019
Published
in JOURNAL OF BUSINESS RESEARCH, ISSN: 0148-2963
Volume: 101, Pages: 574-582 (9)
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Scopus®
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Publication Identifiers
Scopus: 2-s2.0-85057156372
Wos: WOS:000473379000055
Source Identifiers
ISSN: 0148-2963
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