Overcoming Vulnerability: Channel Design Strategies to Alleviate Vulnerability Perceptions in Customer Journeys

AuthID
 P-00Q-WW0
7
Author(s)
Wünderlich, NV
·
Chowdhury, IN
·
Fleischer, H
·
Mousavi, S
·
Rötzmeier Keuper, J
·
Sousa, R
Document Type
Article
Year published
2019
Published
in Journal of Business Research, ISSN: 0148-2963
Indexing
Scopus®
Google Scholar®
Publication Identifiers
Scopus: 2-s2.0-85069882550
Source Identifiers
ISSN: 0148-2963
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