Proposition And Test Of An Explanatory Model Of Innovation Perception And It ' S Consequences

AuthID
 P-00R-PCR
4
Author(s)
Rezende Pereira, MJR
·
Souki, GQ
·
Document Type
Article
Year published
2019
Published
in REVISTA BRASILEIRA DE MARKETING, ISSN: 2177-5184
Volume: 18, Issue: 4, Pages: 25-50 (26)
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Wos®
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Publication Identifiers
Wos: WOS:000509963200002
Source Identifiers
ISSN: 2177-5184
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