Exploring Sources of Voter-Based Political Human Brand Equity

AuthID
 P-00S-0F7
3
Author(s)
Atzger, B
·
Tipo de Documento
Article
Year published
2020
Publicado
in JOURNAL OF BRAND MANAGEMENT, ISSN: 1350-231X
Volume: 27, Número: 4, Páginas: 481-494 (14)
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Publication Identifiers
SCOPUS: 2-s2.0-85083201943
Wos: WOS:000524407800002
Source Identifiers
ISSN: 1350-231X
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